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Data Operations for VPs of Sales

Stop Losing Deals to Bad Data

You are accountable for quota attainment, win rates, and forecast accuracy. But the CRM your team relies on is full of duplicates, dead emails, and contacts who changed roles six months ago. Your reps spend two hours a day hunting for phone numbers instead of selling. Your pipeline numbers look solid until deals slip because the "decision-maker" turned out to be a former employee.

Bad data does not show up as a line item. It shows up as missed quarters, inaccurate forecasts, and reps who churn because they cannot hit targets with the tools they have been given. The problem is not your team - it is the data underneath them.

We fix the data so your team can sell.

What We Fix for VPs of Sales

Pipeline You Can Trust

Every account in your pipeline gets validated - contacts verified, companies checked against Companies House, email addresses SMTP-tested. When you present to the board, the numbers reflect reality. Read more about why pipeline accuracy matters.

Reps That Sell, Not Research

Your SDRs should not be spending half their day on LinkedIn hunting for direct dials. We enrich every account with verified contacts, org charts, and direct phone numbers so your reps start each day with everything they need. The impact on SDR productivity when data tasks are removed is immediate.

Forecast Accuracy

Bad data creates phantom pipeline - deals that look real but are built on outdated contacts or companies that have dissolved. We clean the foundation so your forecast reflects what will actually close.

Sales Velocity

When reps have complete data - the right contact, verified email, direct dial, and relevant context - deals move faster. Less time researching means more time in conversations. More conversations means shorter cycles.

Your KPIs, Our Focus

Your KPIHow We Help
Win rateReps reach verified decision-makers, not gatekeepers or former employees
Quota attainmentMore selling time per rep, fewer hours lost to data tasks
Forecast accuracyPipeline built on validated accounts, not assumptions
Sales velocityComplete data means faster outreach, shorter deal cycles

Service Options

CRM Quality Audit

Start here if you suspect your data is a problem but do not know how bad it is. We audit every record, identify duplicates, flag decay, and deliver a scored dataset with a clear action plan. Five to seven business days, fixed price.

ICP-Verified Prospect Pool

Net-new prospect lists built to your ICP, verified and enriched, ready for your SDRs to work. Ideal when you are scaling outbound or entering a new segment.

Pipeline Retainer

Ongoing CRM maintenance - monthly enrichment, deduplication, decay monitoring, and compliance screening. The data stays clean without your team touching it.

Prospect Research

Deep per-account dossiers for your most important targets. Five to fifteen verified contacts per account, tech stack, triggers, competitive intelligence, and a recommended approach angle.

Case Study

Case study placeholder - a UK B2B SaaS company where we cleaned 8,000 CRM records, enriched 3,000 target accounts, and helped the sales team increase verified contact rates from 34% to 91% within 6 weeks. Pipeline forecast accuracy improved from ±40% to ±12%.

Book a free scoping call - we will look at your current data situation and tell you exactly what needs fixing, how long it takes, and what it costs. No obligation, no pitch deck.

Frequently Asked Questions

How quickly will my team see results?
Most teams see an impact within the first two weeks. The CRM Quality Audit delivers in 5-7 business days. Reps notice the difference immediately when they open accounts and find verified, complete data instead of gaps.

Do you replace our existing tools?
No. We work alongside your CRM, sales engagement platform, and any data tools you already use. We fill the gaps those tools leave - the manual verification, cross-referencing, and quality control that automated tools cannot handle alone.

What CRMs do you work with?
HubSpot, Salesforce, Pipedrive, or any system that exports to CSV. We do not need admin access - we work from exports and deliver import-ready files.

How is this different from buying a ZoomInfo subscription?
ZoomInfo gives you a database. We give you a service. The difference is verification, customisation, and accountability. We check every record against multiple sources, tailor the output to your specific ICP, and stand behind the quality of what we deliver.

What does it cost?
CRM Quality Audits start at £2,000. Prospect Pools are scoped per project. Retainers start at £2,500 per month. We quote precisely on a call - no hidden fees, no hourly billing.

Book a Scoping Call

Book a free 30-minute scoping call to see how ClientWise can help.

Book a Scoping Call

Frequently Asked Questions

How quickly will my team see results?
Most teams see an impact within the first two weeks. The CRM Quality Audit delivers in 5-7 business days. Reps notice the difference immediately when they open accounts and find verified, complete data instead of gaps.
Do you replace our existing tools?
No. We work alongside your CRM, sales engagement platform, and any data tools you already use. We fill the gaps those tools leave - the manual verification, cross-referencing, and quality control that automated tools cannot handle alone.
What CRMs do you work with?
HubSpot, Salesforce, Pipedrive, or any system that exports to CSV. We do not need admin access - we work from exports and deliver import-ready files.
How is this different from buying a ZoomInfo subscription?
ZoomInfo gives you a database. We give you a service. The difference is verification, customisation, and accountability. We check every record against multiple sources, tailor the output to your specific ICP, and stand behind the quality of what we deliver.
What does it cost?
CRM Quality Audits start at £2,000. Prospect Pools are scoped per project. Retainers start at £2,500 per month. We quote precisely on a call - no hidden fees, no hourly billing.

Let's talk

Your Data Partner

We help B2B teams clean, enrich, and activate their CRM data so every rep works the right leads at the right time.

sales@clientwise.agency+44 20 7946 0958

Book a Scoping Call

One 30-minute call tells you exactly what it would cost to fix your pipeline.

Book a Call
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